How to use AI for content creation and digital marketing, according to creators

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An illustration of the Chatgpt logo as a ring light. A phone at the center of the logo is recording an influencer speak to the camera.
Creators have been using AI, including chatbots like ChatGPT, for a variety of use cases.

Robyn Phelps/Insider

How Bianca Ingrosso, part of a family dubbed the 'Kardashians of Sweden,' built a $50 million beauty brand that's expanding to the US and UK

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Bianca Ingrosso, cofounder of CAIA Cosmetics
Bianca Ingrosso is a Swedish influencer and cofounder of CAIA Cosmetics.

CAIA Cosmetics

How I got my job as Twitch streamer Kai Cenat's assistant thanks to an Instagram DM — and a zebra

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Brianna Lewis and Kai Cenat
Twitch streamer Kai Cenat and his personal assistant Brianna Lewis.

Brianna Lewis

How TikTokers are making tons of money on Facebook, an often overlooked 'cash cow' for short video

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Facebook Lead Graphic
From left to right: creators Wasil Daoud, Queen Khamyra, and Cassandra Bankson.

Shriya Bhattacharya

How an OnlyFans creator earned $60,000 from a 'marathon' livestream

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Woman standin in front of a gym machine wearing a sports bra and gym shorts. She has long brown hair and is wearing a black mask on her eyes. She holds a cat in her arms and smiles at the camera
Bryce Adams has amassed over 1 million subscribers on OnlyFans.

Courtesy of Bryce Adams

Mark Zuckerberg thinks AI celebrities interacting with fans could be a 'next year' thing

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Mark Zuckerberg and Kylie Jenner
Mark Zuckerberg thinks having AI celebrities interact with fans is a 'next year' thing.

Kevin Dietsch and Theo Wargo

How micro influencers get paid partnerships, from templates for reaching out to brands for collaborations to media kits

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Lillian Zhang, micro TikTok influencer, college and job tips.
Micro influencer Lillian Zhang landed her first paid deal through a TikTok DM.

Lillian Zhang.

How much YouTube pays per view and what you can expect to earn for every 1,000 views

Tech Insider
Joshua Mayo

Joshua Mayo.

Seeking nominations for rising stars in influencer marketing in the US and the UK

Tech Insider
TikTok app logo is seen in this illustration taken, August 22, 2022
TikTok app logo is seen in this illustration taken, August 22, 2022

Dado Ruvic/REUTERS

OnlyFans users spent more than $5 billion last year, as the number of creators surged 47%

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OnlyFans creator Kitty Morgan
OnlyFans creator Kitty Morgan.

Kitty Morgan

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