How creators 'supercharged' Coach's Gen Z strategy

Tech Insider : Business
Coach bag

Edward Berthelot/Getty Images

Instagram and Facebook are letting influencers earn a commission from products — again

Tech Insider : Business
Instagram is adding affiliate links directly into Reels
Instagram is adding shoppable affiliate links directly onto Reels in the app.

Meta

Social media giants have grand plans for AI. Creators fear they'll be left out.

Tech Insider : Business, Economy, Environment
A social media post displaying someone holding a shopping bag that is disappearing

Getty Images; Tyler Le/BI

Patreon's CEO says AI will be a 'bloodbath for the world's creative people' unless tech companies pay up

Tech Insider : Business, Economy
Jack Conte patreon cofounder
Patreon CEO Jack Conte.

Courtesy of Patreon

Democratic congressman Ro Khanna wants creators to have their own 'bill of rights'

Tech Insider : Politics, Business, Style
US House Rep. Ro Khanna.
US House Rep. Ro Khanna.

The Washington Post/Getty Images

TikTok's global head of creators is leaving the company amid a reorg

Tech Insider : Business, Technology
Kim Farrell, global head of creators at TikTok
Kim Farrell, global head of creators at TikTok.

Kevin Mazur/Getty Images for TikTok

Lightspeed Ventures partner says Sora will make social media creators 'far, far, far less valuable'

Tech Insider : Business, Economy, Technology
Lightspeed Ventures partner Michael Mignano is pictured.
AI-generated video marks a "whole new chapter for the internet," Lightspeed Ventures partner Michael Mignano said.

Lightspeed

MrBeast's former manager says the age of social-media superstars is fading

Tech Insider : Business, Economy, Travel
Reed Duchscher, CEO and founder of Night.
Reed Duchscher, CEO and founder of Night.

JASSIEUO (Jasmine Durhal).

YouTube star MrBeast is moving into financial services

Tech Insider : Business, Crypto, Economy
MrBeast at the 2025 Joy Forum at SEF Arena in Riyadh, Saudi Arabia, on October 16, 2025.
Jimmy Donaldson, a.k.a. MrBeast.

Amal Alhasan/Getty Images for GEA

Top YouTuber MrBeast is laying the groundwork for a finance venture

Tech Insider : Business, Crypto, Economy
MrBeast, aka Jimmy Donaldson
MrBeast, a.k.a. Jimmy Donaldson, is eyeing branching out into banking services

Bryan Steffy/Getty Images

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