Nara Smith in Target? The tradwife economy is going mainstream.

Tech Insider : Business, Economy, Style
Nara Smith at an event.
Nara Smith's cookbook "Homemade" is expected to hit major retailers in October 2026.

Stefanie Keenan/Getty Images for Clarins

TikTok's global head of creators is leaving the company amid a reorg

Tech Insider : Business, Technology
Kim Farrell, global head of creators at TikTok
Kim Farrell, global head of creators at TikTok.

Kevin Mazur/Getty Images for TikTok

Creators are complaining that the TikTok Shop is turning the app into an ad-filled wasteland

Tech Insider
A compilation of TikTok screenshots showing creators who talked about TikTok shop ads.
A compilation of TikTok screenshots showing creators who talked about TikTok Shop ads.

TikTok/@mtizzlesillyfikfok, @autumnacord, @gracejohanna

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