Why Apple might be giving up on the Vision Pro

Tech Insider : Business, Technology
Apple CEO Tim Cook stands next to an Apple Vision Pro headset, June 2023
Apple CEO Tim Cook showed off the Apple Vision Pro in the spring of 2023. It hasn't made much of a splash since then.

Justin Sullivan/Getty Images

Tim Cook wore one-of-a-kind Nike sneakers on a visit to an Apple store in Japan

Tech Insider : Business
Tim Cook ans Deirdre O'Brien with Apple store employees
Tim Cook was spotted in some unique sneakers in Japan.

Apple

Photos show Apple fans lining up around the world for the launch of iPhone 17 and iPhone Air

Tech Insider : Business
Tim Cook clapping
Tim Cook greeted Apple fans outside the Fifth Avenue Apple store location.

ANGELA WEISS/AFP via Getty Images

Let's talk about the seating chart for the Trump royal banquet, shall we?

Tech Insider : Business
President Donald Trump sits in between Princess Kate and King Charles.
President Donald Trump sits in between Princess Kate and King Charles.

WPA Pool/Getty Images

The CEOs Trump has gone after

Tech Insider : Politics, Business, Technology
President Donald Trump speaking into a microphone and pointing. The US flag is behind him.
President Donald Trump at the White House.

Kevin Lamarque/REUTERS

Donald Trump once threatened to jail Mark Zuckerberg. Now he's his ally.

Tech Insider : Politics, Politics, Business
Meta CEO Mark Zuckerberg at Donald Trump's 2025 inauguration
Meta CEO Mark Zuckerberg, seen here at Donald Trump's 2025 inauguration, has had multiple meetings with the President since he's taken office.

Julia Demaree Nikhinson - Pool/Getty Images

Elon Musk is beefing with Apple again. It's not the first time the Tesla CEO has picked a fight with the iPhone giant.

Tech Insider : Business, Technology
Tim Cook and Elon Musk
Tim Cook and Elon Musk

Justin Sullivan/Getty Images and Philip Pacheco/AFP via Getty Images

Apple is gearing up for an 'awe-dropping' event

Tech Insider : Business, Technology
Glowing Apple logo
Apple's fall event has an official date.

Apple

'South Park' mocks tech bros, Tim Cook, and ChatGPT

Tech Insider : Business
South Park
Season 27, episode 3, of South Park features the show's patriarch, Randy Marsh, taking ketamine, referencing the drugs popularity among some Silicon Valley elites.

Courtesy Paramount

Apple's 'BlackBerry Moment'

Tech Insider : Business
blackberries

Alex Coan / Shutterstock

Subscribe to tim-cook