Lowe's is betting on MrBeast to drive 'lipstick effect' sales

Tech Insider : Business
mrbeast Lowe's
MrBeast and Lowe's are teaming up.

Lowe's

Condé Nast's CEO says he knows who could replace Anna Wintour one day

Tech Insider : Politics, Business
Conde Nast's Anna Wintour at the 2026 Met Gala in New York City
76-year-old Anna Wintour, seen here at the 2026 Met Gala, is a fashion legend, and currently works as Condé Nast's chief content officer.

Jamie McCarthy/Getty Images

Roblox just hired an Amazon exec to unlock its next phase of growth

Tech Insider : Business, Style, Technology
Roblox
Roblox has hired its first-ever chief growth officer. The company has set out a long-term vision to capture 10% of the global gaming content market.

Jean-Christophe VERHAEGEN / AFP via Getty Images

I'm Wix's CMO. I use AI agents to survive 6 a.m. meetings, and I'm rebuilding my team around 'full-stack' marketers.

Tech Insider : Business
Omer Shai Wix
Omer Shai, CMO of Wix, said he's reorienting his marketing department around "full-stack marketers," thanks to AI.

Wix

What CMOs actually want from TV during the industry's big pitch week

Tech Insider : Business, Environment, Sports
tom brady fox upfront
Tom Brady was at the Fox upfront in New York City, touting the network's sports lineup. Live sports are among the few remaining mass-reach vehicles on TV for CMOs.

Frank Micelotta/FOX via Getty Images

BuzzFeed's fire sale to Byron Allen marks the end of an era

Tech Insider : Business
Byron Allen
Byron Allen wanted to buy Paramount. Now he's buying a controlling stake in BuzzFeed.

Paras Griffin/Getty Images

MrBeast is wooing big advertisers at an invite-only gathering in NYC. Here's what he's planning.

Tech Insider : Business, Economy, Style
NEW YORK, NEW YORK - APRIL 22: (L-R) Jimmy Donaldson, aka MrBeast and Jeff Housenbold attend the 2026 TIME100 Summit at Jazz at Lincoln Center on April 22, 2026 in New York City. (Photo by Craig Barritt/Getty Images for TIME)
Jimmy Donaldson, aka MrBeast, and Jeff Housenbold are making their pitch to advertisers on May 12.

Craig Barritt/Getty Images for TIME

Beer sales have declined, and the World Cup is a big opportunity to get Americans chugging again

Tech Insider : Sports, Business
coors light ad
Coors Light owner Molson Coors is readying its largest marketing spend on a live sporting event for a decade for this year's World Cup.

Molson Coors

Yahoo says its AI assistant has a secret weapon in the new search wars

Tech Insider : Business, Economy
yahoo scout
Yahoo Scout is one of the internet media company's "top priorities" this year, CMO Josh Line told Business Insider.

Yahoo

Why Klarna's CMO built an AI replica of himself for employees to vent at

Tech Insider : Business, Technology
David Sandstrom Klarna
Klarna CMO David Sandström built an AI version of himself to act as an internal "venting machine" for colleagues.

Klarna

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