Software companies are already swarming ChatGPT's ad economy

Tech Insider : Technology, Business, Economy
Sam Altman speaks
OpenAI CEO Sam Altman.

Bloomberg/Getty Images

How to fix AI's branding problem, according to top marketers

Tech Insider : Business, Crypto, Sports
Sam Altman and Dario Amodei
Marketers say AI leaders like Sam Altman (center) and Dario Amodei (right), pictured here with Narendra Modi (left) at the India AI Impact Summit, need to revamp the AI industry's brand.

Ludovic MARIN / AFP via Getty Images

What marketers think about Google's big search and AI changes

Tech Insider : Business, Travel
Google I/O
Google I/O was packed with announcements about AI search and agents. Here are the changes that matter the most to CMOs.

Benjamin Fanjoy/Getty Images

OpenAI is building a new kind of ad machine. Early data suggests Google should worry.

Tech Insider : Business
OpenAI CEO Sam Altman arrives at the 12th Annual Breakthrough Prize Ceremony 2026 held at the Barker Hangar on April 18, 2026 in Santa Monica, Los Angeles.
OpenAI CEO Sam Altman at the Breakthrough Prize in LA.

Xavier Collin/Image Press Agency/NurPhoto/Reuters

Read 47 pitch decks that creator-economy startups used to raise millions of dollars

Tech Insider : Business, Crypto, Economy
Flick pitchdeck
Flick, an AI filmmaking startup, included a YouTube sizzle reel in its seed round pitch deck.

Courtesy of Flick

After trying to buy TikTok, adtech giant AppLovin launches its own social media challenger

Tech Insider : Business, Travel
AppLovin's new app, Gist
AppLovin just launched a new social media app called Gist.

Screenshot/Apple App Store

We finally know how much Elon Musk's X is making in ad revenue — and how that's changed over time

Tech Insider : Business, Politics, Style
Elon Musk onstage at the World Economic Forum.
Elon Musk.

WEF

Microbiome startup Seed Health hires its first CMO to scale from cult favorite to household name

Tech Insider : Business
Anisha Raghavan
Anisha Raghavan is Seed Health's new CMO.

Seed Health

TikTok's middle class is gaining power

Tech Insider : Business, Style
TikTok
Micro creators on TikTok are having a moment.

Ulet Ifansasti/Getty Images

Lowe's is betting on MrBeast to drive 'lipstick effect' sales

Tech Insider : Business
mrbeast Lowe's
MrBeast and Lowe's are teaming up.

Lowe's

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