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birchbox retail store CHICAGO, IL - DECEMBER 11: Guests celebrate the arrival of the Birchbox retail experience at Walgreens in Chicago (410 N. Michigan Ave.) on December 11, 2018 in Chicago, Illinois. (Photo by Daniel Boczarski/Getty Images for Walgreens)
Birchbox was acquired 10 years after launch for just $45 million.
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influencer cynthia victor smiling
The 24-year-old Sri Lankan Tamil influencer left Rutgers University during the COVID-19 lockdown, and never looked back.
Tech Insider : Style
Aliyah Marandiz holding Sugardoh
Sugardoh's TikTok page boasts over 530,000 followers with over 19 million likes, and features tips and tutorials on how to use their products.
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An Olaplex shampoo bottle.
Olaplex employees, including two C-suite executives, have left the brand over the past several months.
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An Olaplex shampoo bottle.
Olaplex faces multiple challenges, from fending off competitors to getting more stylists to recommend its products to customers, TD Cowen analysts say.
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A shopper looks at beauty products at an Ulta Beauty shop inside a Target store.
Target says Ulta Beauty sales in its stores increased fourfold from 2021 to 2022.
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Lakshmi Varanasi
The "Bold Glamour" version of me on the left and my minimal "no makeup" face on the right.
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Walmart Beauty Box
Walmart began selling its Beauty Box products in 2014.