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Courtesy of Shealey.
Small-business owners have a tall mountain to climb. Not only are they pouring a colossal amount of energy into running a business and weathering market changes, but they also need to know where and how to reach new audiences. In this frenzied digital age, business owners are inundated with choices about platforms, engagement metrics, ad spend, conversion rates, and more. This series breaks down some of the most effective marketing techniques for small businesses and shares standout examples of how companies can use them to strengthen their brand and build community.
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The Federal Communications Commission (FCC) confirmed it is implementing rules against scam texting, becoming the first rule of its kind to combat an influx of targeted spam texts in recent years.
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