I have a 6-figure side hustle as a user-generated-content creator. It only takes a few hours a week — here's how I scaled it.

Tech Insider
a girl sitting in front of a pink backdrop
Kelly Rocklein.

Miranda Kelton Photography

General Motors selects Adobe Experience Cloud to deliver real-time customer engagement and personalized EV journeys

Tech Insider
GM electric car at a charging station

General Motors

4 small business owners say a low-cost advertising strategy called 'comarketing' has helped them save time and money, and build more authentic campaigns

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Here are 7 of the top trending searches on Fiverr where people make between $25 and $10,000 per project

Tech Insider : Crypto
Jennifer Shealey, a digital-marketing entrepreneur, promotes her services on Fiverr.
Jennifer Shealey, a digital-marketing entrepreneur, promotes her services on Fiverr.

Courtesy of Shealey.

Marketing for Small Business: Expert advice for engaging new customers, boosting profits, and retaining talent

Tech Insider

Small-business owners have a tall mountain to climb. Not only are they pouring a colossal amount of energy into running a business and weathering market changes, but they also need to know where and how to reach new audiences. In this frenzied digital age, business owners are inundated with choices about platforms, engagement metrics, ad spend, conversion rates, and more. This series breaks down some of the most effective marketing techniques for small businesses and shares standout examples of how companies can use them to strengthen their brand and build community. 

3 ways your business can survive an economic downturn without layoffs or marketing budget cuts

Tech Insider
Business owner checks his Paydex score.
Whatever you do during an economic downturn, never decrease your marketing spend.

shih-wei/Getty

How we took our user-generated-content marketing agency from a side hustle to a business that regularly books 5 figures in monthly revenue

Tech Insider
Lauren Mabra (left) and Lauren Ferry (right)
Lauren Mabra (left) and Lauren Ferry (right) are the cofounders of Lauren Labeled

courtesy of Lauren Labeled

The FCC Cracks Down on Text Message Scammers

Gizmodo

The Federal Communications Commission (FCC) confirmed it is implementing rules against scam texting, becoming the first rule of its kind to combat an influx of targeted spam texts in recent years.

'Guys I lied on my resume': Social media managers are pleading with TikTok viewers to help save their jobs and it's working

Tech Insider
clancy's auto body shop tiktok
A viral cat meme helped Joel Velazquez make a name for Clancy's Auto Body Shop on TikTok.

Clancy's Auto Body Shop/TikTok

Small-business owners already have the most effective tool to increase brand awareness and drive sales at the their fingertips: their employees

Tech Insider
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