Hot water, boiled apples, and house slippers: Why some Americans are going all in on 'Chinamaxxing'

Tech Insider : Business
US students in chinese costumes
Some Americans are adopting "Chinamaxxing," a trend that reframes Chinese wellness practices as a lifestyle reset.

Chen Qibao/Xinhua via Getty Images

I quit my job at TikTok at age 30 to travel. There was no way I was going to stay — the freedom is worth it.

Tech Insider : Travel, Travel, Business
a woman on a motorbike poses on a mountain
Nerine Mak

Courtesy of Nerine Mak.

ELF Beauty's CEO said getting yelled at by customers on TikTok Live helps him decide which products to launch

Tech Insider : Business, Style
Tarang Amin.
ELF Beauty CEO Tarang Amin said TikTok live helps him decide his product launch timeline.

Patrick MacLeod/WWD/Penske Media via Getty Images

TikToker Khaby Lame's $975 million deal is riding on a crashing stock

Tech Insider : Business, Crypto, Economy
TikTok creator Khaby Lame.
TikTok creator Khaby Lame.

PATRICIA DE MELO MOREIRA/AFP/Getty Images;Dan Whateley/BI.

MrBeast is hiring a 'head of TikTok.' Here's what he's looking for.

Tech Insider : Business, Style
YouTube creator MrBeast (Jimmy Donaldson).
YouTube creator MrBeast (Jimmy Donaldson).

: Todd Owyoung/NBC via Getty Images

Hollywood wants to beat TikTok at its own game — but faces hurdles

Tech Insider : Business, Economy, Style
Bridgerton Earle
Netflix is looking more like TikTok, by adding short-form clips from shows like "Bridgerton" and starting a new reality show with social media star Alix Earle.

Liam Daniel/Netflix; TheStewartofNY/GC Images

'Jestermaxxing' is taking over the internet — and someone's making money

Tech Insider : Business, Style
an old illustration of a jester
Jestermaxxing is the hot new internet trend.

Transcendental Graphics/Getty Images

I'm a math teacher and have over 1 million followers on TikTok. I help kids and parents make math more fun.

Tech Insider : Business, Sports, Travel
Deidre Kelly headshot
Deidre Kelly is teaching kids math on TikTok.

Courtesy of Deidre Kelly

Why fiber content is everywhere now (except in my own actual diet)

Tech Insider : Business, Style
william shatner holding rasin brand and alan lin in hoodie holding drink says fartmaxxing
Raisin Bran's new ad with Wiliam Shatner is riding the fibermaxxing trend.

Kelloggs / Alan Lin

Misleading TikTok posts are going viral and driving backlash against brands. They're part of a gift card scheme.

Tech Insider : Business, Style
Sephora storefront
Sephora and Ulta have been the targets of marketing ploys on TikTok.

Sheldon Cooper/SOPA Images/LightRocket via Getty Images

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