MrBeast had billion-dollar dreams for his burger venture. Now he's trying to destroy it.

Tech Insider : Business, Crypto, Style
Photo collage featuring a photo of Jimmy Donaldson, aka MrBeast, a garbage bin filled with burgers, and the

Phillip Faraone/Getty Images; Dave Kotinsky/Getty Images for MrBeast Burger; Alyssa Powell/BI

"I'll just let it die."

Democratic congressman Ro Khanna wants creators to have their own 'bill of rights'

Tech Insider : Politics, Business, Style
US House Rep. Ro Khanna.
US House Rep. Ro Khanna.

The Washington Post/Getty Images

Creator income inequality is rising as top influencers rake in big paydays from brands

Tech Insider : Business, Economy, Style
Jimmy Donaldson, aka MrBeast, at
Top creator Jimmy Donaldson, a.k.a. MrBeast, at the "Beast Games" season 2 premiere.

JC Olivera/Variety via Getty Images

YouTube billionaire MrBeast says he's actually cash poor: 'I have negative money'

Tech Insider : Business
YouTube creator MrBeast (Jimmy Donaldson).
YouTube creator MrBeast (Jimmy Donaldson).

Michael M. Santiago/Getty Images

Creator economy M&A is 'back, baby.' Here's where an advisor thinks the deal heat will be in 2026.

Tech Insider : Business, Economy, Sports
James Creech is the founder of Quartermast Advisors, an M&A advisory firm.
James Creech is the founder of Quartermast Advisors, an M&A advisory firm.

Madison Ellis

'The Diary of a CEO' host Steven Bartlett explains how the '1% rule' has led to big results at his company

Tech Insider : Business, Economy
THE TONIGHT SHOW STARRING JIMMY FALLON -- Episode 2181 -- Pictured: Podcaster Steven Bartlett during an interview on Wednesday, September 10, 2025 -- (Photo by: Todd Owyoung/NBC via Getty Images)
Podcaster Steven Bartlett says he's found success by focusing on small wins.

: Todd Owyoung/NBC via Getty Images

MrBeast's release strategy for Season 2 of 'Beast Games' highlights a key concern creators have with TV

Tech Insider : Business
CULVER CITY, CALIFORNIA - DECEMBER 07: Jimmy Donaldson aka MrBeast attends as Prime Video hosts an advance screening and Q&A with Jimmy Donaldson AKA MrBeast for
Jimmy Donaldson, a.k.a. MrBeast, is about to kick off season 2 of "Beast Games."

Emma McIntyre/Getty Images for Prime Video

Creators have broken through and become Hollywood's new power players

Tech Insider : Business, Economy, Sports
FORT LAUDERDALE, FLORIDA - MARCH 10: Influencer Mark Rober is seen in attendance during a match between Inter Miami and CF Montréal at DRV PNK Stadium on March 10, 2024 in Fort Lauderdale, Florida. (Photo by Rich Storry/Getty Images)
Mark Rober is the latest YouTube star to get a Netflix deal.

Rich Storry/Getty Images

The 3 creator economy trends that helped startups pull in millions from investors heading into 2026

Tech Insider : Business, Economy, Technology
Whatnot cofounders Logan Head and Grant LaFontaine.
Whatnot cofounders Logan Head and Grant LaFontaine.

Whatnot

New research reveals the top 10 US cities for social-media creators

Tech Insider : Business, Economy, Sports
COLLEGE STATION, TEXAS - NOVEMBER 30: Entertainer Tyler Toney of Dude Perfect shakes hands with fans prior to a game between the Texas Longhorns and Texas A&M Aggies at Kyle Field on November 30, 2024 in College Station, Texas. (Photo by Alex Slitz/Getty Images)
Tyler Toney of Dude Perfect at an event in College Station, Texas.

Alex Slitz/Getty Images

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