AI is changing the way we shop. Here's how retailers from Walmart to Sephora are experimenting with it.

Tech Insider : Business, Technology
Sephora sign
Sephora uses AI to recommend skincare products.

Smith Collection/Gado/Getty Images

After holiday shopping at Five Below, I was surprised by how many items cost more than $5

Tech Insider : Business, Travel
$7 five below
It's not all Five Below anymore.

Gabbi Shaw/Business Insider

I turned ChatGPT into a personalized gift planner, and it changed my holiday shopping

Tech Insider : Business
Headshot of a woman wearing a white blazer, black heels, and gray pants.
Rashel Hariri created a three-part gifting framework for her ChatGPT project.

UliB Photography

3 holiday shopping rules I swear by after two decades investing in small businesses

Tech Insider : Business
A woman uses a computer and iphone to shop and looks down at a credit card to pay.
Slow spending, gift cards, and reviews are the keys to helping small businesses stay viable after the holidays.

Nicholas Shkoda/Getty Images

I picked up this gift-giving hack from an ex, and it guarantees the most thoughtful presents

Tech Insider : Business
Family posing with Christmas tree
The author learned a gift-giving hack from her ex that she uses with her family now.

Courtesy of the author

I shopped at Michaels and Hobby Lobby for holiday decor. My teen has a clear favorite, but I'm torn.

Tech Insider : Business, Style
Composite of image of author Terri Peters smiling outside of a Michaels and smiling outside of a Hobby Lobby
Both Michaels and Hobby Lobby have tons of seasonal sales and home decor, but the retailers are quite different.

Terri Peters

3 tips for protecting your budget during the holidays, from a financial behavior expert

Tech Insider : Business, Technology
Headshot of Brittany Greene, a financial behavioral strategist.
Brittany Greene is a financial behavioral strategist.

Courtesy of Self Financial

Costco is my go-to place to shop for Thanksgiving. Here are 12 of my favorite things to buy there every year.

Tech Insider : Business
Turkey breast and pumpkin pie from Costco.
From turkey breasts to delicious pumpkin pies, here are the best things to get at Costco for Thanksgiving.

Olivia Yi

Streamers are offering generous Black Friday promos — but they're a double-edged sword

Tech Insider : Business, Style
Mark Ruffalo
Streaming fans can watch "Task" on HBO Max, which is offering a Black Friday deal of $3 a month for 12 months.

Peter Kramer/HBO

Holiday shopping season: Spending tips, gift ideas, and retail trends

Tech Insider : Business, Style, Travel
Shopping cart with a large gift, a long receipt, and surrounding presents.

Getty Images; Alyssa Powell/BI

The holiday season doesn't have to be stressful. With a little planning, it can be a season of joy, giving, and smart saving.

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