Mike Katz, T-Mobile's lead marketer, has spent his entire career preparing for this role

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Mike Katz, T-Mobile's president of marketing, strategy, and products, in front of a pink background.
Mike Katz became T-Mobile's president of marketing, strategy, and products last year.

Meron Menghistab for Business Insider

Stagwell's Mark Penn says companies should use AI to connect holistically with consumers

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Mark Penn - The Stagwell Group
Mark Penn is CEO of Stagwell

The Stagwell Group

Omnicom is leveraging AI to optimize workflows with a virtual assistant

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Omnicom is a marketing and communications firm.

Omnicom

Marketing company brags it can listen in on people's 'whispers' using phones and smart speakers to target ads

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A photo of a hand holding a smart phone.
Cox Media Group wrote about using "Active Listening" to help advertisers target customers in a deleted blog post.

Francis Dean/Corbis via Getty Images

There's a reason why Costco's layout changes constantly — and it's not just to trick you into buying more stuff

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Costco is known for it's
Costco is known for its "treasure hunt" layout.

Tang Yanjun/China News Service/VCG via Getty Images

Holiday shopping doesn't end with the holidays. Here's why 'Q5' is the new hot season for marketers.

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Woman in a red sweater and jeans smiling with an assortment of gift bags

Jordi Salas/Getty Images

Marketing is an art and a science. Here are 3 ways to amplify creativity in the generative-AI era

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Screengrab of Matthew Lieberman from PwC
Matthew Lieberman, PwC

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Marketers have an important role to play in how AI serves society, according to the CMO of Indeed

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Worker using AI
AI is changing how marketing jobs work.

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WATCH NOW: This new system unlocks the potential of performance marketing campaigns

Tech Insider : Technology
Business colleagues huddled around a computer on a desk

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2 founders share how developing a personal brand elevated their businesses — and 3 tips for building your own

Tech Insider
Headshot of Quynh Mai, who is wearing a black shirt and gray coat.
Quynh Mai, the founder of Qulture.

Stephen Mack

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