Instagram and Facebook are letting influencers earn a commission from products — again

Tech Insider : Business
Instagram is adding affiliate links directly into Reels
Instagram is adding shoppable affiliate links directly onto Reels in the app.

Meta

'Elite clippers' are earning big paychecks by helping podcasters and livestreamers stay in your social feed

Tech Insider : Business
A pair of scissors near a microphone in front of a pink background.

Liudmila Chernetska/Getty Images

TikTok is testing a new micro-drama feed, and its top shows feature AI zombies and gorillas in bikinis

Tech Insider : Business
TikTok mini dramas screenshots
TikTok is building its own mini-drama feed, and many of the popular series are AI-generated.

Screenshots/TikTok

How Barry Diller's People Inc. learned to live without Google

Tech Insider : Business, Environment
People Inc CEO Neil Vogel onstage at an event in New York, 2019
People Inc CEO Neil Vogel used to rely on Google. Now he's looking to deals with AI companies, among others, to bring in revenue.

Brad Barket/Getty Images for Fast Company

LinkedIn is making a big play for streaming TV ad dollars

Tech Insider : Business
Matt Derella of LinkedIn
LinkedIn VP Matt Derella said its partnership with The Trade Desk will help business-to-business advertisers get their brands discovered by key decision-makers.

Alison Cornell

Why The Trade Desk has come out swinging against the press, Wall Street, Madison Avenue, and Amazon

Tech Insider : Business
jeff green the trade desk
The Trade Desk CEO Jeff Green has been throwing rhetorical punches at the media, Wall Street, Amazon, and Madison Avenue.

The Trade Desk

AI-powered ad spend is set to soar 63% this year as brands ditch manual controls

Tech Insider : Business, Style
mark zuckerberg
AI-powered ad platforms, like Advantage+ from Mark Zuckerberg's Meta, are fueling a spending surge in the online ad market.

JOSH EDELSON/AFP via Getty Images

TikTok's global consumer marketing head is out as part of a new round of job cuts

Tech Insider : Business
The TikTok logo.

LONG WEI / Feature China/Future Publishing via Getty Images

Inside CPG's AI advertising boom, from Super Bowl spots to synthetic focus groups

Tech Insider : Business, Technology
Photo of a Coca-Cola red sign in Atlanta, Georgia.
Coca-Cola is using AI in parts of the marketing process that are invisible to consumers, such as idea generation.

Faina Gurevich/Getty Images

Burger King went big on self-deprecating Oscars ads. Now it needs to prove it's fixed past missteps.

Tech Insider : Business
Burger King Oscars ads
Burger King's new ad campaign says the customer is king.

@BurgerKing/YouTube

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