CMOs from Coach, American Eagle, and more dish on the platforms and tools they're most focused on

Tech Insider : Business, Sports, Technology
Elizabeth Rutledge, Kim Chappell, Jon Gieselman
Bobbie's Kim Chappell, American Express' Elizabeth Rutledge, and Comcast's Jon Gieselman discussed their platform strategies.

Philip Vukelich, Derek Reed for BI

How 6 top CMOs like Coach's Joon Silverstein are working to optimize their brands for AI platforms

Tech Insider : Business
Joon Silverstein, Fadi Karam, Craig Brommers
Coach's Joon Silverstein, Fruitist's Fadi Karam, and American Eagle's Craig Brommers.

Philip Vukelich, Derek Reed for BI

AI coding has split software engineers into tribes. Meet the fans, skeptics — and those in between.

Tech Insider : Business, Economy, Technology
A circuit board heart being hit with arrows

Doug Chayka for BI

AI is reshaping coding. How software engineers feel about it is far from binary.

Powerful tools like Anthropic's Claude and OpenAI's Codex mean, for many, writing code is no longer the core of the job.

The case of the missing Tesla fatal crash data

Tech Insider : Business, Environment, Style
Dillon Angulo
Dillon Angulo in June 2026. "I felt like they experimented on us," he says of Tesla. "How is this allowed on the road?"

Jennifer Ortiz for BI

We're married and run separate businesses. We have weekly meetings, communicate often, and protect date nights.

Tech Insider : Business, Environment
Darnah Thompson and her husband
Vic and Darnah Thompson share their tips for other entrepreneurial couples.

Jordan Vonderhaar for BI

I took a sweat test at Gatorade's elite sports lab. It revealed 3 hydration mistakes I was making.

Tech Insider : Business, Sports
Sweat test
The Gatorade Sports Science Institute offers exercise testing for elite athletes. I put my sweat to the test as an amateur roller derby athlete.

Clark Hodgin for BI

"It's HOW hot in here?"

I'm no stranger to sweating. As a competitive roller derby athlete, I spend hours a week racing around the track and smashing into my friends (and rivals), often amid sweltering NYC summers.

I'm Nicky Hilton. I live between London and NYC, take 3 baths a day, and always call my mom.

Tech Insider : Business, Style
Nicky Hilton

Winnie Au for BI

This as-told-to essay is based on an in-person conversation with 42-year-old Nicky Hilton, the socialite and cofounder of personalized jewelry company theo grace, who is based between London and New York. It has been edited for length and clarity.

I left Big Law to become an investor, but building an AI firm proved more lucrative. We hit 6 figures in our first 6 months.

Tech Insider : Business, Style
Kristina Subbotina, the founder of Lexsy, sits at home at her desk.
Kristina Subbotina is the founder and CEO of Lexsy.

Seeger Gray for BI

I own a Turkish Restaurant in San Francisco. Turkey's World Cup match here has changed my business.

Tech Insider : Economy, Sports, Business
Aziz Aslan, owner of Turquaz, a Turkish café and restaurant at 1198 Mission St., is pictured at his San Francisco establishment.
Aziz Aslan owns Turquaz, a Turkish restaurant in San Francisco.

Gabriela Hasbun for BI

Here are the biggest fashion status symbols we spotted at Cannes Lions

Tech Insider : Style, Business, Sports
Nicole Weatherbee and Heather Unruh Yost at Cannes Lions 2026.
Nicole Weatherbee and Heather Unruh Yost of Salesforce chose bright sets for Cannes Lions 2026.

Joi-Marie McKenzie/Business Insider

Subscribe to freelance-photography